2022 is right around the corner! And you really should be preparing right now for the new year. There are so many big things coming for hearing professionals that you may feel overwhelmed by the potential changes. But here at Audiology Plus, we are prepared to help you sift through the news and plan for… Continue reading 3 Keys to a Successful Online Practice in 2022
Tag: ecommerce strategy
Are You Ready For Retail Audiology?
Let’s discuss the term “retail audiology.” Traditionally, audiology has largely been a service-based industry. Sure, you provide hearing aids, but the main draw for patients has always been your high level of care and knowledge. However, a large portion of the audiology field is transitioning to more online accessibility. Additionally, consumers can now purchase the… Continue reading Are You Ready For Retail Audiology?
The Biggest Opportunities with the Release of the Bose and Walgreens’ Hearing Aids
The hearing industry is abuzz with the latest news – Bose and Walgreens have jumped into the ring to be the newest hearing aid manufacturers. And while they are just starting to sell hearing aids to select states, their sales are online, and Walgreens is also selling in-stores. Here is a brief run-down of their… Continue reading The Biggest Opportunities with the Release of the Bose and Walgreens’ Hearing Aids
How to Communicate Your Virtual Services to Patients
The world of audiology has changed; and it’s never going back to the way it was. The COVID-19 pandemic has completely shifted how patients look for your services as well as how they engage with you. Add in health concerns, new technology, and unclear state laws, and there’s a lot of confusion on what the future of audiology looks like. But you can look at the… Continue reading How to Communicate Your Virtual Services to Patients
How the Pandemic Created and Continues to Create Explosive Growth in E-Commerce
Now that it has been over a year since the beginning of the COVID-19 pandemic, it might be starting to feel like the way we live life now is the only way we ever lived. But if you take a moment to think back to when the first lockdowns began—in March and April 2020 for… Continue reading How the Pandemic Created and Continues to Create Explosive Growth in E-Commerce
Is Pinterest the Future of Shopping and E-Commerce?
If this article were to list everything that has changed in our day-to-day lives between January 2020 and now, it would be an unending article. (And you probably don’t have time to read that!) So, let’s start by getting right to the heart of the matter at hand: the retail industry during and after COVID.… Continue reading Is Pinterest the Future of Shopping and E-Commerce?
How to Provide Audiology Services Without Face to Face Contact
The pandemic has forced a lot of changes in healthcare, but this is especially true for hearing professionals. Through these changes, hearing professionals have the unique opportunity to develop meaningful patient interactions and provide services to those who may otherwise have no access to much-needed care. In-person appointments are imperative to properly evaluate those with hearing… Continue reading How to Provide Audiology Services Without Face to Face Contact
Guiding Principles for Digital Marketing in 2021
What did you learn in 2020? If you followed some of the trends inspired by life during the COVID-19 pandemic, you might have learned how to bake banana bread or sew fabric face coverings. When it comes to your business, you might have learned how to conduct virtual audiology appointments or use e-commerce. While you… Continue reading Guiding Principles for Digital Marketing in 2021
E-Commerce Is a MUST for Hearing Health Professionals
What do you think of when you consider e-commerce? Your first thought is probably of e-commerce giants like Amazon. However, e-commerce is an important business opportunity not only for sites like Amazon, Walmart.com, and Target.com, but also for hearing health professionals like you. In fact, e-commerce should not be regarded as simply a good opportunity… Continue reading E-Commerce Is a MUST for Hearing Health Professionals
5 eCommerce Strategies That Will Help Your Practice Grow
eCommerce is booming. By mid-April 2020, there had already been a 129 percent year-over-year growth in eCommerce orders in the United States and Canada. Many sales and finance experts believe this growth is due at least partially to the COVID-19 pandemic. While more traditional sales avenues might have suffered during widespread lockdowns, eCommerce grew. eCommerce… Continue reading 5 eCommerce Strategies That Will Help Your Practice Grow