As a hearing professional, you have a lot on your plate—especially now. Of course, your top priority is still to provide the best possible care for your patients. You are also likely looking to grow your practice and attract new patients. As the worldwide COVID-19 pandemic continues and people continue to learn how to navigate… Continue reading The Necessity of Responsive Design & Virtual Options
Tag: Online Marketing for Hearing Healthcare
5 eCommerce Strategies That Will Help Your Practice Grow
eCommerce is booming. By mid-April 2020, there had already been a 129 percent year-over-year growth in eCommerce orders in the United States and Canada. Many sales and finance experts believe this growth is due at least partially to the COVID-19 pandemic. While more traditional sales avenues might have suffered during widespread lockdowns, eCommerce grew. eCommerce… Continue reading 5 eCommerce Strategies That Will Help Your Practice Grow
Digital Marketing Strategy & Planning in the Age of COVID-19
It goes without saying that COVID-19 has affected nearly every aspect of our lives—from how we work to how our children attend school, and from how we shop to how we socialize with friends and family. The worldwide pandemic has also affected your business. You may now be using telemedicine more than ever before, and… Continue reading Digital Marketing Strategy & Planning in the Age of COVID-19
How to Become a Google Partner and Earn the Partner Badge
If you have used Google Ads to market your hearing practice, you might have heard of the Google Partner program. Today, we’re going to review what it means to be a Google Partner, how to become one, and how to earn the official Google Partner badge. First, Google Partners is a program that Google developed… Continue reading How to Become a Google Partner and Earn the Partner Badge
8 Things Your Audiology Website Needs Right Now
Simply having a website is a great step towards helping your audiology practice grow. Now that you have a website, you should consider exactly what you put on your site. Here are 8 things your audiology website needs right now: Great content People come to your website looking for answers. It’s as simple as that.… Continue reading 8 Things Your Audiology Website Needs Right Now
Top 10 Marketing Ideas for Audiologists
The secret to success for a hearing practice is not a secret at all—you need loyal patients who love your practice. You know that you provide exceptional care and run a great office. However, in order for your practice to grow and thrive, you need other people to know that, too. That’s where marketing comes… Continue reading Top 10 Marketing Ideas for Audiologists
Want to Increase Hearing Aid Sales? This Is What You Need to Know
As a hearing healthcare practitioner, your business depends on your patients. If your practice is like most hearing practices, you rely not only on appointments but also on sales–hearing aid sales. So, how can you increase hearing aid sales and therefore boost your business? Here are a few simple ways to increase hearing aid sales:… Continue reading Want to Increase Hearing Aid Sales? This Is What You Need to Know
New Maine Law that Requires Private Insurers to Cover Cost of Hearing Aids
A new law took effect in Maine on January 1, 2020, that will have far-reaching effects for hearing practices, hearing aid professionals, and their patients. The new law requires private insurers, as well as the state’s Medicaid program, MaineCare, to cover the cost of hearing aids. Of course, this new law comes with limitations regarding… Continue reading New Maine Law that Requires Private Insurers to Cover Cost of Hearing Aids
The Importance of Communication Skills Training (Even for Hearing Professionals)
Patient communication is something you deal with every day. You communicate with your patients as you discuss their issues and concerns, assess their hearing, provide treatment recommendations, and follow up on treatment outcomes. Since patient communication is such an essential and integral part of your day-to-day work, you probably do not give it much thought.… Continue reading The Importance of Communication Skills Training (Even for Hearing Professionals)
5 Features to Look for in a Digital Marketing Agency
The digital revolution has left no industry untouched. As the world continues to go online for everything from social connection and information to physical products, businesses have raced to have a presence online as well. Digital marketing agencies quickly formed to help businesses establish themselves online and reach their specific markets. In the face of… Continue reading 5 Features to Look for in a Digital Marketing Agency