Content is everything when it comes to connecting with potential patients online. They want to feel like they know you, trust you, and that you can answer the questions they have. Creating content for your website will make or break your business online, especially if you ignore SEO. High-quality SEO content can help to boost… Continue reading 5 Things You Should Know About Content and SEO for Your Business
Tag: organic SEO
3 Things to Focus on When It Comes to SEO in 2022
If you have been marketing your business online for several years now, you have seen many changes in SEO (search engine optimization). If you rewind the clock 10-15 years, the best practice was to optimize a page for a single keyword by simply using that keyword as frequently as possible—even at the risk of making… Continue reading 3 Things to Focus on When It Comes to SEO in 2022
How to Use Reviews to Boost SEO
SEO is so much more than your website content—there is one major factor that plays a huge role in your SEO performance and how patients find you. Can you guess what it is? If you guessed online reviews, you win the prize! Reviews play a major role in how your business is found and performs… Continue reading How to Use Reviews to Boost SEO
How to Get Local People to Find You Online
The scenarios prompting people to search for the hearing help they need are diverse, but typically have one thing in common: they take place within your local area. Whether it’s someone looking up hearing services after another frustrating dinner at a favorite (and loud) restaurant, or someone looking up local options for hearing protection before… Continue reading How to Get Local People to Find You Online
Three Easy Steps for Creating Blogs that Get Seen
The Internet has become an endless sea of content ready for consumption. With an estimated 350 million blogs online and counting, trying to create something attractive enough to grab people’s attention can seem downright daunting. Luckily, the formula for engaging content has remained the same and simply requires that you select a topic of interest… Continue reading Three Easy Steps for Creating Blogs that Get Seen
How Video Can Skyrocket Your Practice’s Online Presence
Optimizing your digital marketing strategy for your hearing practice means making your website as visible as possible online. And in 2018, creating video content is one of the most effective ways for increasing your presence in the digital realm. The idea of creating video content, however, makes many people cringe. Either they don’t want to… Continue reading How Video Can Skyrocket Your Practice’s Online Presence
How to Prepare for Your Best Year Yet
The strength of a business can be measured by its capacity to adapt and rapidly respond to the shifting needs of its market. We see this across every sector, in every era of marketplace history. And it’s no surprise—people choose what they like, and their likes change. These days, in the Digital Age, it seems… Continue reading How to Prepare for Your Best Year Yet
Using Blogs to Boost Your Practice
As a healthcare practice that’s recognized the importance of being online in order to thrive as a business, you’ve likely also learned how imperative it is that your website is actually seen by potential patients searching for services like yours. Simply put: there’s little use for a beautifully designed website that’s effectively invisible. Making sure… Continue reading Using Blogs to Boost Your Practice