Here is a question many of us are asking ourselves right now: Will the way we do business (and life in general) ever go back to the way it was before the COVID-19 pandemic? Probably not. The world, including the business world, has shifted in innumerable and remarkable ways. So, the way you attracted patients… Continue reading How to Attract New Patients Online in 2021 and Beyond
Tag: Hearing Healthcare Digital Marketing
Why Online Reviews Are Essential To Your Business’s Success
Let’s say you wanted to try out a new local restaurant. You find their website and see that their location is near you—how convenient! You take a look at their menu, and everything sounds absolutely delicious. You see some photos of both the interior and exterior of the restaurant—it looks clean and attractive. But then… Continue reading Why Online Reviews Are Essential To Your Business’s Success
E-Commerce Is a MUST for Hearing Health Professionals
What do you think of when you consider e-commerce? Your first thought is probably of e-commerce giants like Amazon. However, e-commerce is an important business opportunity not only for sites like Amazon, Walmart.com, and Target.com, but also for hearing health professionals like you. In fact, e-commerce should not be regarded as simply a good opportunity… Continue reading E-Commerce Is a MUST for Hearing Health Professionals
The Pandemic Forced a Shift in Consumer Behavior
As a business owner, you know that due to the worldwide coronavirus pandemic, it has not been “business as usual” for nearly a year. With widespread lockdowns across the world, consumers and businesses alike have had to increasingly turn to digital solutions. This can be seen in lifestyle shifts like increased usage of meal delivery… Continue reading The Pandemic Forced a Shift in Consumer Behavior
The Necessity of Responsive Design & Virtual Options
As a hearing professional, you have a lot on your plate—especially now. Of course, your top priority is still to provide the best possible care for your patients. You are also likely looking to grow your practice and attract new patients. As the worldwide COVID-19 pandemic continues and people continue to learn how to navigate… Continue reading The Necessity of Responsive Design & Virtual Options
The Necessity of Digital Accessibility in the Pandemic Era
It is certainly an understatement to say that the COVID-19 pandemic changed everyday life and business for many people around the world. One shift that businesses and all types of organizations had to make quickly—or perhaps might still need to complete—is ensuring that their online platforms and digital assets are easy to use, simple to… Continue reading The Necessity of Digital Accessibility in the Pandemic Era
5 eCommerce Strategies That Will Help Your Practice Grow
eCommerce is booming. By mid-April 2020, there had already been a 129 percent year-over-year growth in eCommerce orders in the United States and Canada. Many sales and finance experts believe this growth is due at least partially to the COVID-19 pandemic. While more traditional sales avenues might have suffered during widespread lockdowns, eCommerce grew. eCommerce… Continue reading 5 eCommerce Strategies That Will Help Your Practice Grow
Digital Marketing Strategy & Planning in the Age of COVID-19
It goes without saying that COVID-19 has affected nearly every aspect of our lives—from how we work to how our children attend school, and from how we shop to how we socialize with friends and family. The worldwide pandemic has also affected your business. You may now be using telemedicine more than ever before, and… Continue reading Digital Marketing Strategy & Planning in the Age of COVID-19
How eCommerce Is Revolutionizing Business in the Age of COVID-19
If you have seen the 1959 Cary Grant classic Operation Petticoat, you may remember the wisdom of Lieutenant Nick Holden: “In confusion, there is profit.” This phrase has proven to be true time and time again, and now, in the midst of the COVID-19 pandemic, we can see it being fulfilled again. In this time,… Continue reading How eCommerce Is Revolutionizing Business in the Age of COVID-19
5 Essential Digital Marketing Strategies for COVID-19
Although the COVID-19 pandemic has been ongoing for a few months now, you may still feel uncertain about how to navigate certain aspects of daily life—including those related to your business. Should you give up on your business plans and goals? Or push forward? And whatever you choose, how do you do it most effectively… Continue reading 5 Essential Digital Marketing Strategies for COVID-19