Simply having a website is a great step towards helping your audiology practice grow. Now that you have a website, you should consider exactly what you put on your site. Here are 8 things your audiology website needs right now: Great content People come to your website looking for answers. It’s as simple as that.… Continue reading 8 Things Your Audiology Website Needs Right Now
Tag: Keyword Marketing
Top 10 Marketing Ideas for Audiologists
The secret to success for a hearing practice is not a secret at all—you need loyal patients who love your practice. You know that you provide exceptional care and run a great office. However, in order for your practice to grow and thrive, you need other people to know that, too. That’s where marketing comes… Continue reading Top 10 Marketing Ideas for Audiologists
Want to Increase Hearing Aid Sales? This Is What You Need to Know
As a hearing healthcare practitioner, your business depends on your patients. If your practice is like most hearing practices, you rely not only on appointments but also on sales–hearing aid sales. So, how can you increase hearing aid sales and therefore boost your business? Here are a few simple ways to increase hearing aid sales:… Continue reading Want to Increase Hearing Aid Sales? This Is What You Need to Know
Is Your Website Accessible to People with Disabilities? Here’s What You Need to Know.
As a hearing healthcare professional, you are fully aware that you regularly work with people with disabilities. However, do you ever think about making your website accessible to people with disabilities? In truth, most people only think about creating websites for people with “normal” abilities. If your website is not accessible to people with disabilities,… Continue reading Is Your Website Accessible to People with Disabilities? Here’s What You Need to Know.
3 Big Tips for Being Successful in Local SEO
Local SEO (search engine optimization) is essential for location-based businesses, like hearing care practices. Because almost all your patients are from your local area, it is very important that your practice’s website performs well in local searches. While the concept is easy to understand, ensuring that your practice’s online presence is at the forefront of… Continue reading 3 Big Tips for Being Successful in Local SEO
Reach the Customers You Want with Precision Targeting
A huge perk of online marketing is the ability to target your ads to people expressly interested in your services. If a person is online, searching for information or professionals related to tinnitus, for example, you can clearly define that in your ad’s parameters and increase the odds that she or he will click through… Continue reading Reach the Customers You Want with Precision Targeting
5 Reasons Why Digital Marketing is the Fastest Way to Grow Your Practice
Your practice deserves to thrive. As a dedicated hearing professional offering life-changing services, there’s no reason it shouldn’t — especially given the incredible number of people in need of your help. Nevertheless, many worthy practices aren’t thriving because people simply don’t know about them. In the digital age, a business listing isn’t enough — no… Continue reading 5 Reasons Why Digital Marketing is the Fastest Way to Grow Your Practice
How Well Are You Ranking? A Quick SEO Self-Audit
You don’t need to be an Internet-savvy or very technical person to have a website with great visibility online. You simply need to know the most important factors for getting your website seen. This is where a solid search engine optimization (SEO) strategy comes into play — arguably, the most important element of your online… Continue reading How Well Are You Ranking? A Quick SEO Self-Audit
How Video Can Skyrocket Your Practice’s Online Presence
Optimizing your digital marketing strategy for your hearing practice means making your website as visible as possible online. And in 2018, creating video content is one of the most effective ways for increasing your presence in the digital realm. The idea of creating video content, however, makes many people cringe. Either they don’t want to… Continue reading How Video Can Skyrocket Your Practice’s Online Presence
5 Best Practices for Marketing Your Hearing Practice with Social Media
Few hearing healthcare practices are without a website, but many have yet to create an effective presence on social media. Being active on outlets like Facebook or Twitter might seem overwhelming for an already-busy practice owner, but avoiding social media for your business means losing out on a valuable, low-cost opportunity. The truth is, social… Continue reading 5 Best Practices for Marketing Your Hearing Practice with Social Media