Website design across industries has reached a pinnacle in aesthetics, versatility, and user-responsiveness. Gone are the days when a sleek image carousel or flash-based entry on your homepage was enough to have your website stand out. With the nearly 500 new websites joining the Internet each minute, the competition for attention online is more intense… Continue reading What the Best Hearing Practice Websites Have & Do
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How an Online Audience Translates to More In-Person Patients
Creating a steady flow of new patients through your doors is no small feat in the hearing healthcare industry. Competition is strong and it takes some innovation in your practice to stand out. While there’s no secret formula to guarantee success, there are a couple of time-tested strategies every practice should follow: Deliver excellent service to… Continue reading How an Online Audience Translates to More In-Person Patients
How Much Can Your Hearing Practice Grow?
The traditional trajectory for business growth has long been displayed as a slow and steady rise of leads and sales. For decades, that classic, gentle upward slope was the hard-earned result of several marketing approaches: physical mailers, newspaper and other print ads, billboards, and radio or TV airtime. But things have definitely changed. And these… Continue reading How Much Can Your Hearing Practice Grow?
Get Noticed Online by Creating Quality Content
As a hearing professional, you’ve got a lot of knowledge to share. Sharing it online is good for your readers, and even better for your business. In fact, one of the most effective ways to build a strong online presence is by creating valuable content on a regular basis. High-quality blogs and articles encourage more… Continue reading Get Noticed Online by Creating Quality Content
How to Choose the Best Photos for Your Website
Your website is your digital office and your home page is akin to your waiting room. It’s the first place potential patients experience you and your practice online, so it’s important to get it right. While many try to ignore it, appearance is everything. We humans are visual creatures and studies confirm that 90%… Continue reading How to Choose the Best Photos for Your Website
Generate Talk: Use Online Reviews to Boost Your Practice
In the socially connected world of the new millennium, a practice’s reputation is vetted in real-time by patients leaving feedback about their experiences as online reviews. Essentially the evolved form of word-of-mouth marketing, online reviews have made it easier than ever to capitalize on this powerful form of patient referral. It’s also never been so… Continue reading Generate Talk: Use Online Reviews to Boost Your Practice